Volleyball

Countdowns unveiled in Sofia and Milan as #EuroVolleyM fever takes over host cities

News

Article Fri, Sep 4 2026
Author: Victoria Georgieva

Sofia / Milan - The excitement for CEV Enel EuroVolley 2026 reached a fever pitch this week as iconic countdown clocks were officially unveiled in two major host cities - Sofia, Bulgaria, and Milan, Italy.

With just days remaining until the opening serves of Europe’s premier Volleyball showpiece, public plazas in both cities were transformed into focal points of celebration, signaling that Europe’s top 24 national teams are ready to collide.

#EuroVolleyM clock unveil in Sofia (photo credit: startphoto.bg)

Sofia ready to spark national pride

In the heart of Bulgaria, a custom countdown installation featuring the official EuroVolley match ball was unveiled at the historic Sveta Nedelya Square in Sofia. The clock is set to tick down to September 9 at 19:00 local time, when the Bulgarian national team steps onto the court against North Macedonia at the Arena 8888 Sofia.

The ceremony gathered key figures including Sofia Mayor Vasil Terziev, Bulgarian Volleyball Federation President Lyubomir Ganev, Men's National Team Head Coach Gianlorenzo Blengini, and Team Captain Alex Grozdanov.

"Bulgaria will be Volleyball; Sofia will be Volleyball!"

Lyubomir Ganev
BVF President

"We witnessed unprecedented ticket demand, with matches selling out in less than 24 hours. The atmosphere will be electric, and we know our team will leave their heart and soul on the court," Ganev stated.

Bulgaria captain Alex Grozdanov signing autographs after the EuroVolleyM clock unveil (photo credit: startphoto.bg)

For team captain Alex Grozdanov, playing in front of 12,500 passionate home fans is a dream 14 years in the making.

"To play in front of my home city at this level is unique. Other than the Olympic Games, there is no stronger emotion for an athlete."

Alex Grozdanov
Team Bulgaria captain
Ace with a young fan in Sofia (photo credit: startphoto.bg)

Adding to the tournament’s community reach, the Bulgarian Volleyball Federation launched an initiative bringing Volleyball into six major public parks across Sofia from September 8 to 26. Daily open-air clinics and fan activities will allow residents of all ages to engage with the sport beyond the main arena.

EuroVolleyM clock unveil in Milan

Milan prepares for the Grand Finale

Meanwhile, in Italy, the official Countdown Clock was illuminated inside the iconic Galleria Vittorio Emanuele II in Milan. The clock marks the countdown to the tournament’s crowning moments: the EuroVolley Semifinals and Finals taking place on September 25-26 at the legendary Unipol Forum in Assago.

The Italian leg of EuroVolley 2026 begins on September 10 with an outdoor spectacle at Piazza del Plebiscito in Naples, where the reigning World Champions, Italy, will face Sweden. The tournament will then journey through Modena and Turin before reaching its climax in Milan.

The Trophy

High-profile dignitaries attended the Milan unveiling, including Milan Mayor Giuseppe Sala, Lombardy Region President Attilio Fontana, and FIPAV President Giuseppe Manfredi, alongside Olympic silver medalist and event ambassador Matteo Piano.

"Milan loves Volleyball, and this championship reinforces our city’s status as a global capital of sport," said Mayor Giuseppe Sala. 

"The Countdown Clock marks the official start of our journey to EuroVolley 2026. As host of the semifinals and finals, Milan will become the heart of European Volleyball, and we look forward to making this a memorable celebration of sport with the essential support of our local and national partners."

Giuseppe Manfredi
FIPAV President
#EuroVolleyM Ambassador Matteo Piano taking the stage

"When I see the azzurro blue, my eyes light up. Being here for the Countdown Clock inauguration makes me proud, happy, and grateful. Today, the azzurro takes on a new form for me: first I dreamed it, then I lived it, and now I get to support it. Experience this European Championship in a new role excites me immensely," Piano declared.

"I will follow all four host cities - from Naples, through Turin and Modena, to Milan, where I always feel at home. It will be a wonderful experience, and I can't wait to get started."

Matteo Piano
EuroVolleyM Ambassador

To celebrate the event, a massive Fan Zone will open at Piazza Duomo from September 21 to 26, complete with regulation courts, interactive zones, and a state-of-the-art "Infinity Room" chronicling Italian Volleyball history.

A continental celebration across four host nations

CEV Enel EuroVolley 2026 stands as one of the most ambitious Volleyball events in history, jointly hosted across four nations: Italy, Bulgaria, Finland, and Romania.

With historic ticket sales, unprecedented TV coverage spanning major international networks, and vibrant fan zones taking over city centers, Europe is officially ready to crown its next continental champion.

#EuroVolleyM