Trendyol named CEV EuroVolley 2026 Women title sponsor

Under an agreement signed between the European Volleyball Confederation (CEV) and Trendyol, the upcoming CEV EuroVolley 2026 Women which is due to get underway this coming August 21 will officially be named ‘CEV Trendyol EuroVolley 2026 Women’. A main sponsor of Türkiye’s National Volleyball Teams since 2022, Trendyol is extending its support for Turkish Volleyball to the continental flagship competition for national teams as the title sponsor of the tournament, taking place across Türkiye, Czechia, Azerbaijan and Sweden. Trendyol will also bring technology and sport together through dedicated fan experiences throughout the matches in Istanbul.

Trendyol, one of the world’s leading e-commerce platforms, has become the title sponsor of the CEV EuroVolley 2026 Women. Throughout the 2026 championship, the tournament will be officially branded as ‘CEV Trendyol EuroVolley 2026 Women’. This landmark title sponsorship – the first of this kind since the 2009 edition – encompasses the entire tournament, hosted across Türkiye, Czechia, Azerbaijan, and Sweden.

CEV President Roko Sikirić said: “This partnership is further testament to the ever-growing appeal of our flagship competitions. We are grateful to Trendyol for their readiness to join forces with us and the local organisers to deliver the ultimate Volleyball party across as many as four host countries. The excitement is mounting with each day and I am confident that together we will raise the profile of EuroVolley and women’s Volleyball to the next level.”  

Trendyol Group President Çağlayan Çetin commented: “We are taking our long-standing support for Turkish Volleyball to the international stage through our title sponsorship of the CEV Trendyol EuroVolley 2026 Women. As Türkiye hosts this major competition, we will stand behind our national team and Turkish Volleyball, while bringing technology and sport together to give fans new ways to experience the excitement of the tournament.”

Bringing technology and sport together

A total of 25 matches, from the group stage through to the final, will be played in Istanbul. National teams from a variety of countries, federation representatives and Volleyball fans will gather in the city throughout the championship. With both the semi-finals and the final taking place in Istanbul, the city by the Bosphorus will become the centre of European women’s Volleyball.

As part of its title sponsorship, Trendyol will have a presence across different areas of the venue and will also host a series of fan activations throughout the tournament. A dedicated Trendyol fan zone in Istanbul will offer experiences that bring together technology and sport. Through interactive activities and events, Volleyball fans will be able to enjoy the excitement of the tournament beyond the court.

The partnership marks another step in Trendyol’s long-term support for sport across different disciplines and levels. From the Süper Lig and 1. Lig to the Turkish National Football and Volleyball Teams, from Olympic and Paralympic athletes to the Fabrika Volleyball Schools, supported together with the Turkish Volleyball Federation to strengthen grassroots Volleyball and encourage children to engage with sport from an early age, Trendyol supports Turkish sport at every level. The company is also taking this commitment to the global stage through partnerships with some of the world’s leading sports organisations and properties, including the International Olympic Committee and the EuroLeague Final Four.

The CEV Trendyol EuroVolley 2026 Women will run from August 21 through to September 6.